Tria – Olive Oil Packaging Concepts

Tria Foods imports specialty food products from Greece and other European countries. This exceptional olive oil from Greece is geared toward the middle market and will be carried at grocery stores across the country. It is positioned as an every day, moderately priced olive oil for the discerning palette. Our goal in package design was to make the product pop on the shelf without appearing to be too expensive for the mass market. The phrase we used to guide our design was, "approachable quality." So the next time you browse the crowded olive oil aisle, don't be surprised if you are drawn to Tria Food's Extra Virgin Olive Oil!

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